Oh, the threat of bad online publicity – no one is immune to it. The eponymous nature of Twitter, Yelp and numerous
Author Archives: Don Ho
How To Market Your Business When the Economy Is Weak
When the economy takes a hit, many businesses do whatever they can to get rid of any extra costs to prevent themselves from drowning. More often than not, the marketing budget is among the first costs to be cut down. That is not the best thing to do in this scenario. This is because cutting […]
Not Having a Website is Marketing Sabotage
Many lawyers I meet still insist that they do not need an Internet presence, commonly citing “I have more than enough business” as justification for no further efforts in their marketing. While they may be content with the level of business they are currently experiencing, they are indeed missing out on a vast majority of […]
Qualities of a Successful Rainmaker
Whether you’re just starting as a lawyer or you’ve been at it for a while, you’ve probably asked yourself what it take to become a successful rainmaker. Is it delivering exceptional service? Or is it being extensively knowledgeable in the field? Or perhaps applying clever marketing techniques? There is no doubt that these are important, […]
Why Are There So Many Unhappy Lawyers?
It may not come as a surprise that there are thousands of lawyers who are new to the legal profession and consider themselves unhappy. After all, seeking employment while also struggling to pay back six-figure loans can result in anxiety and feelings of unhappiness. But what about seasoned attorneys who possess job security and have […]